Fort Lauderdale has quietly become one of South Florida’s most active corridors for healthcare technology. Companies headquartered here don’t always make national headlines, but some of them reach remarkable scale. And when they do, the video content that carried their brand through each phase of growth matters more than most people realize.
In an industry where relationships are often measured in projects, not years, long-term partnerships stand out. Even more so when that partnership spans some of the most pivotal moments in a company’s history.
Over the past 13 years, Digital Cut Productions has worked alongside Convey Health Solutions, a Fort Lauderdale-based healthcare technology company whose growth journey has included private expansion, a public offering on the New York Stock Exchange, and a return to private ownership through its acquisition by TPG at a $1.1 billion valuation.
What began as a private company steadily scaling its operations evolved into something much larger. Throughout that evolution, one constant remained: the need to communicate clearly, consistently, and effectively. That’s where video played a critical role.
Making the Complex Understandable: Product and Explainer Videos
As Convey expanded its suite of healthcare technology solutions, one of the biggest challenges was clarity. Their offerings were powerful but complex. Medicare Advantage administration, member engagement platforms, pharmacy benefit management tools. These aren’t easy to explain to a room full of health plan executives in 90 seconds.
To bridge that gap, we produced a range of product-focused videos that leaned heavily on motion graphics and animation. These weren’t just explainer videos. They were strategic tools designed to simplify nuanced capabilities, helping clients quickly understand not just what the products did, but why they mattered. The result was a clearer path from interest to understanding, and ultimately, to trust.
For corporate video production in Fort Lauderdale, this kind of work requires a production partner who understands both the technical and the human side of the message. Getting the animation right is one thing. Getting the story right is another.
Brand-Level Content: Telling the Human Side of a Technology Company
At the same time, there was a parallel need to communicate who Convey was as a company, not just what they built.
We developed brand-level content that brought forward the human side of the business. This included a flagship brand video that showcased their modern Fort Lauderdale office environment while highlighting the people behind the platform: the teams driving innovation, supporting clients, and shaping the company culture. In an industry that can often feel transactional or overly technical, this human element created a stronger emotional connection with both clients and prospective talent.
Across both types of content, product and brand, the goal was the same: alignment.
Alignment between what Convey built and how it was understood in the market. Alignment between internal culture and external perception. And alignment across different audiences, from health plan partners and clients to stakeholders and prospective employees.
Producing Through Every Chapter of a Company’s Growth
As Convey transitioned into the public markets, that clarity and consistency became even more important. Messaging had to scale alongside visibility. Investor relations, recruitment, client communications. The stakes for getting it right increased at every level.
As the company entered its next chapter under private equity ownership, the foundation of strong, well-crafted content remained an asset. The videos produced over those years didn’t disappear when the ticker symbol did. They continued to represent the brand, support the team, and serve the business.
This isn’t about overstating our role in that journey. But it is worth recognizing what it means to be a steady production partner through it. For us, it reinforces a simple belief: the best work often comes from long-term relationships, where trust is built over time and storytelling evolves alongside the business.
Why Long-Term Relationships Produce Better Corporate Video
When a production company works with a client for 13 years, something shifts. You stop asking certain questions because you already know the answers. You understand the brand instinctively. The tone that fits, the visuals that land, the messages that resonate with their specific audience. That institutional knowledge doesn’t transfer in a creative brief. It accumulates.
Convey is one example of a longer pattern in how we work with South Florida businesses. Other long-term corporate clients including Broward Health, Kimco Realty, and DASI have trusted DCP across campaigns and years. Each relationship is different, but the dynamic is consistent: the longer we work together, the more efficient and effective the production process becomes.
We’re both proud and humbled that Convey trusted us to be their video partner through one of the more remarkable corporate journeys Fort Lauderdale has seen in recent years. And over 13 years, that consistency adds up.
Corporate Video Production in Fort Lauderdale and South Florida
Digital Cut Productions has been producing corporate video content for South Florida businesses since 2003. Whether you need product explainers, brand films, executive communications, or recruitment content, we bring the experience of a long-term production partner to every project.
If you’re evaluating production companies for an upcoming corporate project, we’d welcome the conversation. Visit our corporate video production page to see our work, or contact us to get started.